Blackandgold, created in 1990 and based in Paris and Shanghai, is an agency specialized in consumer branding, packaging and innovation. The agency has positioned itself on supporting consumer brands.
Already in control for some time, the new management team is buying the company from its founder and intends to write an ambitious new chapter for the agency.
Squair supported the management of Blackandgold on this transaction, with Damien Gorse, associate lawyer (Corporate - M&A), Anaïs Ferré, associate lawyer (Tax) and Véronique Piguet, associate lawyer (Intellectual Property, Media & Entertainment), and Véronique Piguet, associate lawyer (Intellectual Property, Media & Entertainment).